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Atlanta United releases ‘Inside the 404’ documentary

By Chicks Into Sports / August 25, 2023

Atlanta United  unveiled ‘Inside the 404,’ a club-produced documentary featuring first-account interviews with 20 influential Atlanta figures detailing their experiences in the city during its transformative decade of the 1990s. The documentary includes interviews with those present and living that Golden Era in Atlanta such as Big Boi, T.I., Killer Mike, Shirley Franklin, Andruw Jones and many more who have been influenced by them and that period of the city’s history. Atlanta United collaborated with lifestyle brand and creative consultancy ‘Atlanta Influences Everything’ on the documentary and the recently launched ‘404 Kit.’

The club’s third kit, ‘The 404 Kit,’ is inspired by Atlanta’s golden era of the 1990s and honors the city’s rich history and culture. The team will debut the kit at Mercedes-Benz Stadium on Saturday, Aug. 26 against Nashville SC. ‘The 404 Kit,’ is available for purchase online and in-person at the Team Store at Atlantic Station. The documentary can be seen on the club’s YouTube page.

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