The Hawks and State Farm Arena, who continue to lead the sports industry by example in sustainability efforts, today announced plans to celebrate Earth Month. The Hawks will spotlight their sustainability efforts as part of the overall game experience during the team’s home game tonight against Washington at 7:30 p.m. on Wednesday, April 5.
Every month is Earth Month🌎♻️
As the first sports & entertainment venue to be TRUE Platinum certified for zero waste, we are committed to sustainable practices and working with partners like @Novelis, to lessen our environmental footprint and lead the sports industry by example. pic.twitter.com/rbyC3nEaR6— State Farm Arena (@StateFarmArena) April 5, 2023
At Wednesday’s game, the Hawks will light up the venue’s iconic ATLANTA letters at the award-winning State Farm Arena in a green hue to celebrate Earth Month as a reminder that State Farm Arena is committed to diverting more than 90 percent of all waste from landfills after each event. The Hawks and State Farm Arena are also set to recognize 10 fans on the court at halftime in attendance through its special activation in partnership with Novelis called Recycle and Win. This activation is a surprise-and-delight engagement with fans who are seen in the act of correctly recycling while attending the venue. In addition, 100 fans will also receive a limited-edition token as part of Recycle and Win. To date, more than 700 fans have been recognized and have received Hawks swag and seat upgrades at concerts as a reward for practicing sustainability.
“Our organization continues to innovate and lead the way when it comes to practicing sustainability,” said Hawks and State Farm Arena Head of Sustainability Sofi Armenakian.
To secure tickets for the Hawks’ game presented by Novelis on Wednesday, April 5th, visitHawks.com/tickets.
To watch a new video on how the Hawks and State Farm Arena are focused on being True to Atlanta and committed to sustainable practices that lesson the environmental impact, visitStateFarmArena.com/sustainability.
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