NEW YORK, March 15, 2021 – In celebration of Women’s History Month, the WNBA announced today plans for the league’s landmark 25th season, which include a new campaign, Count It, and a distinguishing and purposeful 25th season logo.  Among season-long celebrations to highlight the league’s milestones and breakthroughs over the years, all 12 WNBA teams will host specially-themed events and fan promotions.  The WNBA will also celebrate the ways its players have shattered expectations and have stood at the forefront of advancement, inclusion and social change for 25 years.


WNBA Season 25 activations will include a roll out of various elements from now until season tip-off, including new uniforms, a new game ball, the launch of a new in-season competition, and more.


“As we look to celebrate the first 25 years of the league, we are also setting the stage for the next 25 years.  The WNBA’s new distinctive 25th season logo and Count It campaign signify what makes the league unique,” said WNBA Commissioner Cathy Engelbert.

“We are thrilled to launch a new narrative around the upcoming WNBA season that is rooted in defying expectations and excelling in the face of adversity,” said Phil Cook, WNBA Chief Marketing Officer.

The commemorative logo will be displayed on the courts, jerseys and game ball.

For more information, visit WNBA.com.