Atlanta Hawks and State Farm Season of Giving

Photo @CobbCountyGovernment on Facebook

On Saturday, Dec. 12, the Atlanta Hawks and State Farm hosted a Holiday Giving Pop-Up event at Ron Anderson Recreation Center (RARC) at Wild Horse Creek Park to giveaway  holiday gifts to 100 families and celebrate the grand opening of the new co-branded basketball court and State Farm Good Neighbor Club (GNC).

During the current COVID-19 pandemic, the pop-up functioned as a drive-thru where families were able to receive gifts for their children without leaving their vehicles. The Hawks and State Farm worked with Cobb County to preregister families and collect wish lists from the gift recipients beforehand. In addition to receiving gifts on their wish lists, each child received a Hawks and State Farm co-branded mask, scarf, beanie, puzzle, hand sanitizer pack and a $50 Walmart gift card.


“We are excited to partner with State Farm to bring a Good Neighbor Club and brand-new basketball court to Cobb County during this unique holiday season,” said Andrea Carter, Hawks Vice President of Corporate Social Responsibility.

“Creating smiles and inspiring young minds to dream bigger dreams is what this is all about,” said DeWayne Griffin, State Farm Enterprise Technology Executive. “This is why we are excited to once again partner with the Atlanta Hawks to unveil our fifth Good Neighbor Club.”

An outdated room at the Ron Anderson Recreation Center was also renovated with new paint and carpet and will serve as a multi-purpose game room. Some of the features of the newly renovated room included Hawks and State Farm co-branded wall vinyl graphics and a wood board application, two televisions, a classroom area that includes tables, chairs and a pull down projector screen, a game area with two multi-use game tables, a couch, bar stools, video games, board games, books, iPads, and virtual reality goggles. The room is also now equipped with WiFi.

The basketball court located at Wild Horse Creek Park is the 28th build by the Atlanta Hawks Foundation since 2015. The State Farm Good Neighbor Club is the fifth room renovation since the beginning of this initiative in 2019, and first in Cobb County.