Jay Z and the Intriguing Contract with the NFL

Mikamote • CC BY-SA 3.0

On August 14th, Jay-Z signed a contract with the NFL making him the “live music entertainment strategist” where he will act as a consultant for entertainment and social justice projects.

This is Intriguing because last year Jay-Z was encouraging artists not to participate in the Super Bowl and stated in a song that he doesn’t “need” the NFL and that they are the ones that actually need him. This all stemmed from Colin Kapernick, ex Super Bowl Quarterback, who was blackballed from  playing in the league after kneeling during the pledge of allegiance to raise awareness for the police brutality that is continuously occurring against blacks in this country.

This contract proves that Jay-Z  was right, they do need him. This is what makes this deal so brilliant on the NFLs behalf. They know for a fact that Jay-Z is a very influential figure in the African-American community, as an artist and as a business man. If he was encouraging other black entertainers not to perform at the Super Bowl, it would continue to hurt their viewership for the event. A viewership that has already been declining over the years. All the NFL had to do was offer him a number that he could not refuse, and he was all theirs. Him and all of the big name artist signed to his label, Roc Nation, whomay now have no choice but to perform in the Super Bowl. For example, Rihanna. Rihanna is a pop icon with a huge following and was amongst others who turned down performing during the Super Bowl half-time show. She is also signed to Roc Nation. With this new deal Jay-Z’s label confirmed, she may not have the freedom to protest the event in the future.

The NFL basically said: if we can’t beat them, make them join. We’ve seen this strategy play out successfully between the Golden State Warriors and Kevin Durant, so I guess the League decided to give it a try as well. So in the end, Jay-Z really went from protesting the NFL and boldly stating that he doesn’t need them, to joining their payroll in a matter of seven months.

Eric Reid, Kapernicks ex-teammate during his time with the San Francisco 49ers, is a player who continues to kneel in protest and lead social justice initiates to bring light to the racial imbalance in the country. He had a lot to say on the contract Jay-Z has agreed to. Retweeting quotes on twitter saying: “Jay-Z NEVER took a knee. The fact that he has the caudacity to saythat, ‘I think that we’ve moved past kneeling,’ is ridiculous. He sacrificed NOTHING. In truth, he is actually capitalizing off of Kaepernick’s loss.”

He even went as far to believing that this deal had something to do with President Trump. Reid tweeted: “Interesting timing on the partnership with Jay-Z on the heels of Stephen Ross’ fundraiser for Donald Trump and the backlash his other companies are getting because of it. #PayAttentionFolks.” Making his following believe that this is much bigger than just the NFL.

Jamele Hill, a journalist who was pushed out of ESPN after negative relations stemming from her making negative comments about President Trump, spoke up on the new contract as well. Stating in her article for The Atlantic that “It’s easy to see why Kaepernick would be upset now. “The partnership with Jay-Z is part of the NFL’s larger strategy to continue to absolve itself of what happened to the quarterback and throw enough money at social-justice causes so that the players will no longer feel the need to protest—or, at the very least, keep their opinions about racial injustice far away from the football field.” She also agreed with my earlier point by mentioning that “Now that the NFL has Jay-Z’s blessing, it’s conceivable that some of those entertainers who distanced themselves from the NFL might change their mind. Jay-Z has given the NFL exactly what it wanted: guilt-free access to black audiences, culture, entertainers, and influencers.”

So in the end it is continuously confirmed that the NFl did need Jay-Z. Or someone like him. But what sparked this change of perspective from Jay Z? Is it simply just the money? We clearly know how the NFL benefits from this whole arrangement. But do they have the right intentions, or is it a case of “keep your friends close, but keep your enemies closer?” I guess we will have to just follow this new deal and see.

59 thoughts on “Jay Z and the Intriguing Contract with the NFL

  1. [url=http://softkey.store/]ключ активации windows 7 лицензионный ключ[/url] – ключ активации виндовс 7 профессиональная, ключ windows 7 профессиональная 2019

  2. Достаточно много семей сегодня заказывают комплектующие для водяного отопления. Если вы хотите, чтобы ваша зима была нехолодной и комфортной, при этом не желаете переплачивать, купить и заменить комплектующие системы отопления дома можно в фирме «Запчасти для бытовой техники». В наши дни, как никогда прежде, люди стараются экономить на ремонтах. Если вы не стремитесь дорого чинить поломку, лучше, чтобы детали были заменены заранее.

    На zip-da.ru вы подберете [url=https://zip-da.ru/catalogue/komplektuyushhie-dlya-otopleniya/elektrokotlyi.html]электрокотел для частного[/url] а также электротепловое оборудование. Если вам интересны комплектующие для отопления, с легкостью подобрать их также вы можете на ресурсе. В компании устроены администраторы, которые могут вас также проконсультировать по телефону +7(3412)23-33-50, к которым вы можете обращаться в интересующее вас рабочее время. По всем вопросам, связанным с деньгами, или доставкой, также вы можете обращаться к ним.

    Если вы желаете заменить насосы циркуляционные системы, приобрести их вы можете в интернет-магазине. Безумно много людей заказывают к себе на дачу циркуляционные насосы для дома. В наши дни практический каждый человек старается купить электрокотел для отопления дома. Ведь с содействием электрокотла вы можете круто экономить.

    Однако, если вы живёте в холодном регионе, где зимой очень холодно, вам потребуется специальное оборудование. Выбрать его вы можете, если заедите в магазин запчастей для водонагревателей, который размещен по адресу г. Ижевск, ул. Карла Маркса, 208. Вы также можете изучить сведения про фирму в группах социальных сетей.

    Невероятно много людей стремятся купить запчасти для газовой плиты с гарантией и [url=https://zip-da.ru/propro/redber-factory.html]где купить запчасти для водонагревателей[/url] . Хотя, не все магазины сейчас могут гарантировать надлежащее оформление гарантийного талона. На zip-da.ru вы сможете подобрать запчасти для холодильников, которые доступны в продаже далеко не во всех фирмах. В наши дни организация невероятно известна в России, вы можете не сомневаться в том, что у организации замечательные условия работы. Поставки деталей проводятся по всей территории России. Вы можете заказать запчасти для холодильников в Ижевске и других больших городах РФ.

    Также стоит знать, что продажа запчастей для бытовой техники безумно популярна. Кое-какие фирмы продают плохую продукцию, привлекая клиентов маленькими ценами. Если вы не хотите попасть в неловкую ситуацию, рекомендуем обращаться к профессионалам. Вам будет предоставлена подробная информация, оформлен гарантийный талон. По всем вопросам вы можете смело обращаться в службу поддержки.

  3. JAY-Z isn t the only celebrity intrigued by Caliva s ethos. At the beginning of the year, the venture capital firm of NFL Hall of Famer Joe Montana helped the company raise close to $75 million.

  4. Excellent pieces. Keep posting such kind of info on your site.
    Im really impressed by your blog.
    Hey there, You have performed a fantastic job.
    I will definitely digg it and in my view suggest to my friends.
    I am sure they’ll be benefited from this website.

  5. Hi there, just became aware of your blog through Google, and found that it is
    really informative. I’m gonna watch out for brussels. I will appreciate
    if you continue this in future. Numerous people
    will be benefited from your writing. Cheers!

  6. After I initially commented I seem to have clicked on the -Notify
    me when new comments are added- checkbox
    and from now on whenever a comment is added I recieve four emails with the same comment.
    There has to be a means you can remove me from that service?

    Cheers!

  7. I do not even understand how I stopped up right here, however I assumed this post was good.

    I don’t know who you might be but certainly you are going to a well-known blogger if you aren’t already.
    Cheers!

  8. I was wondering if you ever considered changing the layout of your website?
    Its very well written; I love what youve got to say.
    But maybe you could a little more in the way of content so people could connect with it better.
    Youve got an awful lot of text for only having one or 2 images.
    Maybe you could space it out better?

  9. Attractive section of content. I just stumbled
    upon your blog and in accession capital to assert that I acquire actually enjoyed account your blog posts.

    Any way I will be subscribing to your feeds and even I achievement you access consistently fast.

  10. This is very attention-grabbing, You’re an overly professional blogger.
    I have joined your rss feed and stay up for looking for extra of your wonderful post.

    Also, I have shared your web site in my social networks

  11. You actually make it seem so easy with your presentation but I find this matter to be actually something that I think
    I would never understand. It seems too complicated and extremely broad for me.
    I am looking forward for your next post, I will try to get the hang of it!

  12. Please let me know if you’re looking for a article writer for your blog.
    You have some really great posts and I think I would
    be a good asset. If you ever want to take some of the
    load off, I’d love to write some articles for your blog
    in exchange for a link back to mine. Please send me an e-mail
    if interested. Kudos!

  13. Nice blog! Is your theme custom made or did you download it from somewhere?

    A theme like yours with a few simple tweeks would
    really make my blog jump out. Please let me know where you
    got your design. Thank you

  14. Greate article. Keep writing such kind of information on your
    page. Im really impressed by your blog.
    Hi there, You’ve performed an incredible job. I’ll definitely digg it and personally suggest to my friends.
    I am confident they will be benefited from this web site.

  15. Woah! I’m really enjoying the template/theme of this
    blog. It’s simple, yet effective. A lot of times it’s hard to get
    that “perfect balance” between superb usability and visual appearance.
    I must say that you’ve done a great job with this. In addition, the blog loads super quick for me on Opera.
    Outstanding Blog!

  16. I know this if off topic but I’m looking into starting my own blog and was curious what all
    is required to get set up? I’m assuming having a blog like
    yours would cost a pretty penny? I’m not very web
    savvy so I’m not 100% certain. Any recommendations or advice would be
    greatly appreciated. Cheers

  17. Very nice post. I just stumbled upon your weblog and wished to say that I have really enjoyed surfing around
    your blog posts. In any case I will be subscribing to your rss feed and I hope you write again soon!

  18. Wow that was strange. I just wrote an extremely long comment but after I clicked submit my comment didn’t show up.
    Grrrr… well I’m not writing all that over again. Anyways, just wanted to
    say superb blog!

  19. Have you ever considered publishing an ebook or guest authoring
    on other blogs? I have a blog centered on the same ideas you discuss and would love to have you share some stories/information. I know my readers would appreciate
    your work. If you’re even remotely interested, feel free
    to send me an e mail.

  20. Greetings I am so excited I found your site, I really found you by error, while I was searching on Digg for something else,
    Nonetheless I am here now and would just like to say thank
    you for a fantastic post and a all round exciting blog (I also
    love the theme/design), I don’t have time to read through it all at the minute but I
    have book-marked it and also added your RSS feeds, so when I have time I will be back to read a lot more, Please
    do keep up the awesome b.

  21. I just couldn’t go away your website before suggesting
    that I extremely loved the standard information a person supply to your visitors?
    Is going to be again frequently in order to check up on new posts

  22. Very great post. I simply stumbled upon your weblog and wanted to say
    that I have truly loved surfing around your blog posts.
    In any case I will be subscribing to your feed and I hope you write again soon!

  23. An intriguing discussion is worth comment. I do believe that you need to publish more
    about this subject, it may not be a taboo subject but usually folks don’t discuss
    these issues. To the next! All the best!!

  24. Hey There. I found your blog using msn. This is a very well written article.
    I’ll make sure to bookmark it and return to read more of your useful info.
    Thanks for the post. I’ll definitely comeback.

  25. Roc Nation, the entertainment company founded by rapper and businessman Shawn Jay-Z Carter, is entering into a multiyear partnership with the NFL to enhance the NFL’s live game experiences and to amplify the league’s social justice efforts.

  26. I must show some appreciation to the writer just for bailing me out of this particular setting. As a result of researching through the the net and obtaining opinions which were not helpful, I thought my life was well over. Existing without the presence of approaches to the issues you’ve sorted out by way of your main review is a serious case, as well as those that could have in a wrong way damaged my career if I hadn’t come across your web page. Your main training and kindness in dealing with a lot of things was helpful. I am not sure what I would’ve done if I had not come upon such a thing like this. It’s possible to at this point look forward to my future. Thanks a lot so much for your professional and effective guide. I will not be reluctant to refer the website to any person who would like assistance about this topic.

  27. Thanks for your personal marvelous posting!
    I definitely enjoyed reading it, you may be
    a great author.I will ensure that I bookmark your blog and will often come back very soon. I want to encourage
    you continue your great work, have a nice morning!

Leave a Reply

Your email address will not be published. Required fields are marked *